How Twitter Makes You Smarter
In June of last year, for example, Twitter was instrumental in allowing protesters after the Iranian election to remain in communication with the world in the face of repressive retaliation from the Ahmadinejad government. This past January, it helped to share stories, images and messages in the aftermath of the earthquake in Haiti, and played an important role in rallying the world to send $10 million in text-message relief donations in three days.
On a day-to-day basis, Twitter is a very effective way to discover great content (whether news articles, blog posts, videos or other resources). In fact, it's one of the most effective ways, I have found, when used in the right way. Twitter has far transcended its stigma, for me, by pointing me to horizon-expanding and thought-provoking ideas and resources.
The question, then, is about how to use Twitter effectively. Out of the 50 million tweets now being sent each day, a good chunk are bound to be useless, just as they were anticipated to be in Twitter's early days. There are good tweets, too, but with so many, using Twitter sounds like certain information overload. It doesn't have to be, though; the key is in who you follow. (If you need a Twitter mechanics primer, read this.) Following a small set of key, active tweeters in the areas in which you are interested will give you access to most of the good, relevant information. These tweeters either originate links to this material or retweet the relevant tweets of others. Not every tweet will be particularly insightful, but a quick scan will help you choose which links to follow. I follow 40 or so tweeters and am connected with the right amount of a variety and a quality of content I simply cannot match with other media sources.
If you're not already on Twitter, try it out. I list below a select few tweeters who consistently share high-quality content and who might be of interest to readers of this blog.
Recommended Tweeters
@socialentrprnr – Nathaniel Whittemore is a blogger on Change.org, among other things, and shares great content on social entrepreneurship.
@harvardbiz – If you've read my November 9th post on the ProInspire blog or have heard me rant, you know that I think almost all business literature is useful for social profit organizations as well. @harvardbiz shares links to the great blog posts and management tips that appear on the Harvard Business Review's website at HBR.org.
@NextBillion – Tweets from NextBillion, the community dedicated to exploring the connection between development and enterprise, link to NextBillion.net blog posts and much more from around the web.
@acumenfund – Jacqueline Novogratz's Acumen Fund shares a number of interesting stories and insights from its investments and from Jacqueline's own experiences.
@ntakamine – Yep, that's me. I feed links to these blog posts into Twitter but also share and retweet other good, thought-provoking content I encounter.
Prefer Email?
I know many who would not use a Twitter application on their phone or desktop, as I do, and would never get into the habit of visiting the Twitter website to review their tweets. Fortunately, there's a solution which allows you to have tweets sent to you on a regular basis in one email. If you'd prefer to review your tweets in an email, follow the steps below once you have set up your Twitter account:
- Use FreeMyFeed.com to "unlock" the stream of tweets you collect from those you follow. (On your Twitter home page, click "RSS feed" on the right sidebar and log in. The RSS feed URL to which you are directed is the feed you need to unlock using FreeMyFeed.)
- Then use feedmyinbox.com to have your tweets emailed to you on a daily basis. Simple as that.


